Complimentary Website Audit for Frostline Utility Services

Who we are:

My name is Jaylord Petallar and I own SEO & Leads Generation Digital Agency in Columbus, Georgia. I work closely with local business owners providing them with SEO services. As their SEO consultant, I help them rank their business websites in Google and put them on page one within a period of time. My agency specializes on Technical SEO, On Page Optimization and OFF Page Optimization. We also work with the local businesses to get their businesses listed in the Google My Business map pack. We came across your business website www.frostlineutilityservices.com and we conducted a short web audit. My team would like to share these findings to you and your team and hopefully you can work with your local web agency to apply all these suggested recommendations listed in this review page. Once they are applied, please do expect an increase in your ranking within 2 - 6 months. Thank you for taking the time and please do send us an email if you find the review helpful. Jaylord Petallar
SEO & Leads Generation Digital Agency
www.leadsgenexperts.com
(706) 329-3268

The Review:

Website: https://www.frostlineutilityservices.com Few reasons websites do not make it on page one in Google:

There was not enough time given in content planning
There are only few keywords used
There are duplicate Content
Confusing Navigation
Old Content
Images are not optimized for both desktop and mobile
Poor quality of inbound links
Web pages have not been indexed
Niche is very competitive in the local area
Has page errors 404 and 403
Accidentally turned ON privacy settings
Page Load Speed is slow both on Mobile and Desktop
Competitor is doing more marketing campaign

We can help your website rank in Google?

We will update your website to have a new look and appeal
We build more content and use more keywords needed for ranking
We grow quality Inbound links (backlinks) through drip linking
We increase Citations needed to increase ranking in Google My Business
We continue working on ON Page optimization (page load, image resizing, etc)
We continue working on OFF Page optimization
We apply White hat SEO that aligns with Google’s best practices
We continue to research competitors online marketing campaign
We utilize Social Media Platforms to promote your business within the city and region
We utilize Google Ad Words and Facebook ADs

Expected results from our services?

Increase in Google ranking month to month
Increase website Trust Flow and Citation Flow
Increase website Domain Ranking and URL Ranking
Increase visibility in organic searches through improved content and keyword utilization
Increase Google - My Business ranking

Analysis:
www.frostlineutilityservices.com has a UR Rating of (No Data) and DR Rating of (N/A)

This means, your website was built without any optimization.

What we can do for you is fix this issue through growing your backlinks and improve content

Your Competitor → www.undergrounddetective.com

In the example above, https://www.undergrounddetective.com’s ranking is at 5,551,253 while having UR = 19 and DR = 26

From the information shown, the Agency that built their site may have done good enough SEO Optimization which has both On Page Optimization and OFF Page optimization
My Agency can work on fixing your website’s limitation by applying the same strategy applied to your competitor’s website.
My Agency will do following efforts:

Full website audit - to see the failing items that need resolving from the Technical SEO side
On Page Optimization
Off Page Optimization
Backlinking
Citations
Add more content and pages to your website
Utilize the same keywords used by your leading competitor
Promote your business website throughout Social Media
Utilize Google ADs and Facebook ADs

CONTENT: Google ranks websites based on web content and keyword density. There is a need to add more web content in your website in order to increase ranking. So far, www.frostlineutilityservices.com doesn’t have enough content to make it on Google’s page one. Screenshot below shows that www.frostlineutilityservices.com has a total of 152 total words used in the landing page. This is less than the minimum required of 1000 words for increasing ranking.

www.undergrounddetective.com keyword density information:

Although www.undergrounddetective.com has a total of 388 words used in the landing page, their ongoing efforts on OFF Page optimization is keeping them ranking better than your business website.

BACKLINKS: How many backlinks does www.frostlineutilityservices.com have and are they enough?

There are about 2 backlinks shown for www.frostlineutilityservices.com and 38 organic keywords.
From the screenshot shown, www.frostlineutilityservices.com needs backlinks to improve rankings.

How many backlinks does www.undergrounddetective.com have and are they enough?

There are 42 backlinks for www.undergrounddetective.com and this is the reason they are ranking.
They will continue to add more backlinks to improve more or keep their current ranking.
Backlinks are not forever and that’s the reason SEO consultants are hired to monitor dead backlinks and keep adding new ones.
Backlinks do have two categories: DO FOLLOW and NO FOLLOW
We will be growing your DO FOLLOW backlinks with a combination of NO FOLLOW
Backlinks are hard to find and research is needed to grab them to help your website to rank
If all backlinks are good quality backlinks, it will surely move your ranking. However, we need to combine that with web content which will work hand in hand.
Both ON Page and OFF Page Optimization will be emphasized in all our efforts.

KEYWORDS: How many keywords does www.frostlineutilityservices.com have?

There are about 3 SEO Keywords used by www.frostlineutilityservices.com
These 3 keywords are not enough and we need to grow this number.
Leading competitors whose websites are optimized are using a long list of keywords
Keywords need to be embedded in the content naturally in order to gain points from Google.
If we stuff keywords in one page will get your penalized from Google. Google’s web crawler is very smart and it knows when a web content is natural.

How many keywords does www.undergrounddetective.com have?

There are about 406 SEO Keywords used by www.undergrounddetective.com
These 406 keywords are the reason why they are ranking
There’s a big difference between your business website and the competitor’s website.
Their Digital Agency worked hard in getting their site ranked and used all available keywords related to their niche.

Summary:

There's a lot to do to make a website rank in Google. There's a process that we follow and we carefully implement them. SEO in general is not an overnight job. It's a continuous process which involves research and monitoring. Below are some of the items that we will do if we are to work on optimizing your website.

We will increase and build up quality backlinks to increase ranking
We will add more web content utilizing all possible keywords
We will utilize Social Media Platforms to promote your website
We will list your business in many places to increase ranking in Google My Business

Please contact us:

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Complimentary Website Audit for Frostline Utility Services